niche

My grandmother recited Avvaiyar's verses while I scrolled through trending content. "Wisdom finds its audience," she whispered, watching me edit another video. Last month, my Tamil poetry channel unexpectedly monetized. Short reels of ancient verses paired with modern life struck something honest in people. Comments flooded in—grandchildren discovering their heritage, adults finding solace in forgotten words. Amma laughed when my first payment arrived. "Your niche chose you," she said, squeezing my hand. Now I record her voice alongside the couplets. We're building something together, bridging generations through screens. Our ancestors' wisdom finally reaching home.