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My grandmother's voice carried through generations, singing Thiruppavai as dawn broke over our Chennai home. I recorded her, hesitant at first, knowing social media felt foreign to our tradition. Yet through those videos, something magical happened. People from across the world connected with our Tamil heritage, and yes, the platform supported creators like me. Strangers became friends, commenting in Tamil, sharing their own family songs. My grandmother laughed seeing her voice reach so far. This small income helped preserve what we cherished most—not through privilege, but through sharing authenticity. Our culture gained wings.