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Amma showed me the photograph of Mylapore's ancient temple, its gopuram gleaming against monsoon clouds. She'd grown up navigating those narrow streets, learning Tamil songs from grandmothers who no longer existed except in memory. When I discovered the heritage rewards program, I thought of her immediately. Each purchase earned points toward local artisan crafts, towards keeping traditions alive. We spent an afternoon browsing handwoven sarees, traditional kolam supplies. That evening, as she wore her new silk dupatta and smiled, I understood something profound. Honoring our past wasn't about preservation alone. It was about choosing it, again and again, with people we love.